VISION

To become a Management Study Program that excels in advancing science and technology in the field of urban development and urban lifestyle, as well as forming Jaya people as lifelong learners with dignity and integrity, which benefits society and the environment.

MISION

1. Organizing quality education at the Undergraduate and Postgraduate levels in the scope of management in the field of urban studies that is collaborative and multidisciplinary to produce graduates who are superior and able to provide innovative and creative solutions.
2. Producing excellent research, especially in the field of urban studies and being recognized at the national and international levels in the field of management.
3. Making an impact on the general public, Business and Industrial World through professional work and practice in the field of management.
4. Become a place to develop Jaya people with integrity, professionalism, and a lifelong learner spirit that benefits society and the environment.